Inauguration of Centro de las Raíces: Havana’s First Afro-Cuban Cultural Hub
Imagine a country full of colors where history whispers from every worn stone and vibrant melodies fill the air.
This is Cuba
A country proudly preserved, yet dynamically alive.
Feel the rhythm of rumba, taste the authenticity of small local restaurants, enjoy the warmth and beauty of the Caribbean and hear the stories of the city from those who call it home.
Every step with Beyond Roots is a step into the soul of the city. Whether it’s a morning spent learning about Afro-Cuban spirituality or an evening enjoying a live band by the seaside, your experiences will be as transformational as they are unforgettable.
Experience a transformational immersion in Afro Cuban Culture
Our range of experiences will bring you to a full immersion in the Afro-Cuban Culture. Connect, explore, and return enlightened.
Connect with our mission, Connect with our work
Beyond Roots is an Airbnb Award Cuban private company focused on promoting afro cuban culture from different perspectives, by the time we support and empower our community.
With over seven years of unmatched experiences and a team of specialized local hosts we have served over 3,500 travelers. Leveraging our local supplier network, we offer unique activities unavailable elsewhere.
We harness the transformative power of education to change the lives of both visitors and locals. With our validated Human First Travel Methodology, we guide travelers to engage fully body, mind, and spirit. This approach ensures a comprehensive exploration of Cuban life, encompassing sensory immersion, mental enrichment, emotional connection, and spiritual exploration.
This is not just a job for us, this is our life purpose
Traveling to Cuba has never been so easy
Simplify your journey to Cuba with the ‘Beyond Roots: Essential Cuba Guide’. This comprehensive digital resource saves you hours of online research, providing reliable information and detailed step-by-step instructions for everything from travel formalities to financial tips.
Start your Cuban adventure informed and stress-free!
Voice your heritage
Beyond Roots in Numbers
In 2017 we were recognized by the Airbnb platform as the experience with the greatest innovative character and social impact in Cuba
Guests
1
Over 3500 guests have been hosted so far. An average of 4.96 out of 5 in more than 1300 reviews on Airbnb
Team members
1
Around 52 people work directly and indirectly with us with an average age of 32 years old
Connections
40000
More than 60000 people have connected with our work on and off the island.
Learn MORE ABOUT US
Local Insights, Global Standards
Beyond Roots, a leader in the Cuban cultural travel industry, offers immersive experiences that combine cultural depth with comfort, ensuring your journey is relaxing, enjoyable, and enriching
Beyond Roots is a leader in Cuban cultural travel. Our deep local roots allow us to offer exclusive activities without extra charges to the travelers. Enjoy a culturally rich journey that is both enlightening and enjoyable.
Human-First Travel Methodology
The Beyond Roots Methodology, exclusively curated by our CEO, transcends traditional travel to offer a holistic, transformative journey through Cuba.It is designed to engage travelers fully—body, mind, and spirit—ensuring a comprehensive exploration of Cuban life through sensory immersion, mental enrichment, emotional connection, and spiritual exploration.
Effortless Travel Planning
Experience the ease of travel with Beyond Roots as we handle all reservations, activity coordination, and transportation logistics included in your itinerary. Our team ensures that every detail is taken care of, so you can focus solely on experiencing the rich culture and scenic views of Cuba
Be part of meaningful tribe
Be part of a community that goes beyond tourism. Our travelers are conscious, curious individuals eager to share this experience with others who have similar interests. It’s not uncommon for our trips to spark friendships that flourish long after the journey ends.
Giving back
In addition to collaborating with locals and small businesses, 30% of the profits from our trips sustain our social projects in Cuba.
Our Blog
Afro-Cuban culture is a unique and vibrant blend of African, European, and Indigenous traditions that developed in Cuba over centuries of colonization, slavery, and cultural exchange. Despite the brutal history of slavery and racial oppression in Cuba, Afro-Cubans have managed to preserve and celebrate their cultural heritage through music, dance, religion, and cuisine.
The History and Significance of Afro-Cuban Art: Explore the rich history and cultural significance of Afro-Cuban art, including its evolution over time and the ways it reflects the unique blend of African, European, and Indigenous influences that characterise Cuban culture.
Celebrating Afro-Cuban Music: From salsa and rumba to son and timba, Afro-Cuban music has played a vital role in shaping the cultural landscape of Cuba and beyond. Write about the history of different Afro-Cuban music genres, notable artists, and how they have impacted Cuban culture.
